Member Spotlight – Reuben Tucker

May 5, 2025 | For Our Members, Member Confidence, With Our Members' Resources

Participating in the member focus groups to develop the new Strategic Plan was important to Reuben because he had the opportunity to use his voice and advocate for the things he feels are important to RAE members and to his business. For Reuben, meeting members’ expectations, supporting them in their business, and focusing on professionalism are some of the top issues addressed in the new three-year plan.

“It was important to me to be part of creating this plan because I got to give my input. I got to say what I think other members would like or what I myself would like to see in my business.”

Foundations for the Future is a plan for REALTORS®, by REALTORS®. Download it to learn more about how the RAE is committed to your success.

Download the Plan

Our Plan

At the RAE, our foundation has always been our ability to support members through shifting challenges and opportunities, helping you thrive in a dynamic real estate landscape. Our new plan, Foundations for the Future, builds on what we’ve achieved together.

Download Report

Our Focus

There are four areas of focus highlighted in this plan. Elevating professionalism in our industry, building members’ confidence in the RAE, providing service excellence in every interaction and building collaborative relationships with industry partners. 

Learn More

Our Priorities

Foundations for the Future is guided by a clear set of strategic priorities organized into five different areas: For Our Members, With Our Stakeholders, For Our People, With Our Internal Systems and With Our Members’ Resources.

Explore

Latest Posts

Professionalism: What Does It Mean to You?

Professionalism: What Does It Mean to You?

Jul 24, 2025 | ,

Professionalism is a strategic priority at the RAE, and it starts with our Members. In this video, REALTORS® share what professionalism means to them and how it shapes their work.Professionalism is more than a word. It’s a promise. A promise to show up with integrity,...

Together, we will shape the future of real estate.

The RAE's strategic plan is guided by a clear set of focus areas designed to support the professional growth and success of our members. Under each focus area, the RAE's Board of Directors has identified strategic priorities aimed at empowering members, strengthening industry relationships and enhancing the overall member experience.

Download Report